Facebook ads getting expensive? Have you tried TikTok ads!
With 9 million monthly active UK users TikTok has a HUGE, highly engaged audience that you need to be taking advantage of! The best bit… TikTok’s CPMs (Cost per 1,000 impressions) are up to 77% lower than Facebook’s from our tests.
Meaning, you can reach more people with your budget on TikTok which can convert into higher web traffic and a higher return on investment.
Not only that, check out these eye opening statistics on TikTok:
- 9 Million Monthly Active UK Users
- 77% lower CPMs compared to Facebook
- UK users spend the most time on TikTok, with an average of 27.3 hours per month
- 6th most used social platform in the world after Instagram in 4th and Wechat in 5th
- TikTok is now more popular than Instagram among Gen Z users
- 67% of users say TikTok inspires them to shop— even when they weren’t planning to do so.
- TikTok is the most engaging social media app with the average user session being at 10.85 minutes whereas Instagram is only 2.95 minutes.
- Freebie tip: Adding captions increases impressions by 55.7%
Sounds good? Want to give it a try?
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