Facebook Ads Expensive? Try TikTok Ads…

Dedicated. Data-driven. Digital Marketing.

Facebook ads getting expensive? Have you tried TikTok ads!

With 9 million monthly active UK users TikTok has a HUGE, highly engaged audience that you need to be taking advantage of! The best bit… TikTok’s CPMs (Cost per 1,000 impressions) are up to 77% lower than Facebook’s from our tests.

Meaning, you can reach more people with your budget on TikTok which can convert into higher web traffic and a higher return on investment.

Not only that, check out these eye opening statistics on TikTok:

  • 9 Million Monthly Active UK Users
  • 77% lower CPMs compared to Facebook
  • UK users spend the most time on TikTok, with an average of 27.3 hours per month
  • 6th most used social platform in the world after Instagram in 4th and Wechat in 5th
  • TikTok is now more popular than Instagram among Gen Z users
  • 67% of users say TikTok inspires them to shop— even when they weren’t planning to do so.
  • TikTok is the most engaging social media app with the average user session being at 10.85 minutes whereas Instagram is only 2.95 minutes.
  • Freebie tip: Adding captions increases impressions by 55.7%

Sounds good? Want to give it a try?

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